Hi, my name is Jordan Gonzalez. I’m a designer specialising in brand identity and UI/UX, creating visually engaging and user-centred solutions.
With a blend of creativity and a deep understanding of user experience, I prioritise clear communication and meticulous attention to detail in every project. My experience spans collaborations with clients like the UN Sydney branch and 4A+ Museum, where I played a crucial role in branding and digital interface development.
I’m committed to delivering strategic, innovative designs that align with client goals and resonate with their audiences, ensuring impactful and meaningful results.
Creased is an interactive app designed for sneaker enthusiasts aged 17-30, featuring sneaker scanning, trading cards, and a dynamic social feed.
It addresses a gap in the sneaker community by delivering authentic engagement beyond buying and selling. Users can scan sneakers to unlock collectible trading cards, stay updated with sneaker news, and participate in virtual trading. By creating a game-like experience, Creased fosters connection and interaction among users, uniting them through their shared passion for sneakers.
The app combines innovation and community, redefining how sneaker culture is experienced digitally.
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